In development · Pilot applications open

Find road problems automatically. Fix them faster.

Strada is a camera designed for city fleet vehicles. As your crews drive their normal routes, Strada documents road problems and sends reports directly to the departments responsible for fixing them.

$0 upfront · Nothing for drivers to do · Start with a 90-day pilot

Oakland · Pothole · Concept footage

The problem

Your trucks pass every problem. Nobody writes it down.

Most road problems reach Public Works the slow way.

You hear about it last

Potholes and dumping usually show up as resident complaints, after they've been sitting for days.

Inspection drives eat crew hours

Sending someone out to look takes people and trucks away from fixing things.

Reports arrive half complete

A vague address and no photo means a site visit before anyone knows what to bring.

What Strada changes

Every route becomes an inspection.

One camera in the windshield of the vehicles you already run.

Concept image: a deep pothole on Grand Avenue outlined by a yellow detection box

Find problems on routes you already drive

Instead of waiting for a call, your vehicles find potholes, dumping, graffiti, fallen trees, dark signals and damaged signs as they work.

How: an AI chip inside the camera checks the road video on the vehicle itself.

Concept image: a fallen tree limb across a residential street outlined by a yellow detection box

Skip the drive-out to look

Each report arrives with what a crew needs to plan the job.

How: every report carries a still photo, a 10-second clip, GPS location, a severity level and the time it was seen.

Concept image: a graffiti-covered wall outlined by a yellow detection box

Reports land with the right team

Signals go to transportation, dumping and graffiti to Public Works, without anyone sorting them.

How: reports are sent through your city's 311 system, and the receiving department needs no account.

Concept image: a small pothole on College Avenue outlined by a yellow detection box, caught while it is still a quick patch

Spend less finding problems, more fixing them

No crew hours or truck trips go to inspection drives, and crews arrive knowing what to bring. Potholes caught early are a quick patch instead of a dig-out. Hazards can be fixed sooner, before they damage a car or hurt someone, and a dated record shows when each problem was found and sent.

Cost: $30 per vehicle per month, with $0 upfront. For a 150-vehicle fleet that's about $54,000 a year, with no hardware to buy.

Concept images.

How it works

Three steps, and your drivers do nothing.

Install

Strada mounts one camera behind the rear-view mirror of each vehicle and wires it to vehicle power.

Drive

Crews run their normal routes. There are no screens or buttons, and routes don't change.

Receive

Reports go to the responsible department and appear in your Strada dashboard.

Potholes and cracked pavementIllegal dumping and overflowing binsRoad debris and obstructionsFallen trees and storm damageOvergrown vegetationDark signals and streetlightsDamaged signs and guardrailsBlocked bus stops, bus lanes and bike lanesGraffiti and blight

New types arrive by software update.

On real streets

Every route is an inspection.

The truck keeps driving. Strada spots the problem and sends the report on its own.

Concept footage. Detections and reports shown for illustration.

The dashboard

Every Strada camera. One live map.

Try it. Filter the feed, click a pin and open the report, just as a city would.

OAKSample cityDemo data on Oakland streets · 42 trucks

Live · 31 of 42 trucks on the road

Reported today23+6 on a typical Monday
Open incidents84 high severity
Fixed this week38Median 2.4 days to fix
Streets driven this week71%

Incident feed

Street map of Oakland from Rockridge to Fruitvale
Map data © OpenStreetMap contributors, Overture Maps

Interactive demo with sample data on real Oakland streets. Not a live city deployment.

The pilot

Try Strada on your streets.

We're choosing the first pilot cities now. Run Strada on part of your fleet for 90 days and see what it finds on your streets.

What you get

  • One of the first deployments. Cameras installed, the dashboard set up and reports flowing to your departments as soon as the first units are ready.
  • Reports set up your way. You choose which problems Strada reports and how reports reach your team.
  • A clear picture before you commit. 90 days of real reports from your own routes.
  • A direct line to our team. Questions and feedback go straight to the people who build Strada.

What we'd ask

Vehicles
20 to 50
Length
90 days
Price
$30 per vehicle per month
If you sign on
Pilot fee credited to year one
Your time
A few short feedback calls
  1. 1Apply with a few details about your fleet.
  2. 2Talk with us on a short call about your routes and how reports reach your team today.
  3. 3Start your pilot on 20 to 50 vehicles when the first units are ready, if it's a fit.

Who we are

Built with our first cities, not just sold to them.

Kyle White, founder of Strada
Kyle WhiteFounder, Strada · San Francisco, CA
“Our mission at Strada is to keep the streets safe for everyone who shares them.”

Strada is an early-stage company, and I run every pilot conversation myself. If you apply, you're talking to me.

What pilot cities get from us

  • A direct line to the founderNo sales team or ticket queue. Questions go straight to Kyle.
  • A say in what we buildFeedback from pilot crews and departments shapes the product.
  • Nothing to buy upfront$0 for hardware, and the 90-day pilot is credited to year one.
  • An exit every yearThe 3-year term has an annual out if Strada isn't earning its place.

Questions

Before you apply.

Is Strada available today?

Strada is in development. We're choosing the first pilot cities now, and pilots start when the first production cameras are ready. Applying doesn't commit you to anything.

How do we get started?

Apply below. We'll set up a short call about your routes and how reports reach your team today, then plan installs for your pilot vehicles once units are ready. Applying doesn't commit you to anything.

What does it cost?

$30 per vehicle per month, billed annually ($360 per vehicle per year), with $0 upfront. That covers the camera, installation, maintenance and replacement, cellular data, the dashboard, live view, the incident feed and automatic routing to departments. The price is the same for every customer.

How does the pilot work?

A 90-day pilot on 20 to 50 of your vehicles at the standard price. If you sign on afterward, the pilot fee is credited to your first year. The full agreement is three years, with an annual out if your budget isn't renewed.

What do we need to have?

At least 20 vehicles that run regular routes, and someone to coordinate install days. Strada installs the cameras on standard 12 or 24 volt vehicle power. Drivers don't need to do anything.

Who can see the footage?

Footage belongs to you, and only people you authorize can view it. Strada will never sell it or use it for enforcement: no license plate reading, no facial recognition and no tickets. Footage is kept in the cloud for 90 days unless you set a different period.

Does the department that fixes things need an account?

No. Reports reach the responsible department through your city's 311 system, at no cost to that department.

Is it a dash cam?

It records continuously, but its job is reporting road problems. A fleet already using a dash cam such as Samsara or Motive can mount Strada alongside it.

Can non-city fleets apply?

Yes. Waste haulers, utilities, transit agencies and other fleets that drive regular routes can apply. Choose your organization type in the form.

Get Strada on your routes first.

Apply for a pilot. It takes a minute and commits you to nothing.

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